{"id":5045,"date":"2011-06-23T08:40:38","date_gmt":"2011-06-23T17:40:38","guid":{"rendered":"http:\/\/danbaileyphoto.com\/blog\/?p=5045"},"modified":"2011-06-23T08:40:38","modified_gmt":"2011-06-23T17:40:38","slug":"recent-publication-pagatonia-2012-workbook","status":"publish","type":"post","link":"https:\/\/danbaileyphoto.com\/blog\/recent-publication-pagatonia-2012-workbook\/","title":{"rendered":"Recent Publication: Patagonia Spring 2012 Dealer Workbook"},"content":{"rendered":"

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Here’s another recent publication from a long time client, Patagonia. This image is currently running in their Spring 2012 Dealer Workbook.<\/p>\n

I shot the photo a number of years ago during a weekend traverse in Rocky Mountain National Park, Colorado. Remember what I said the other day about in my Getty post<\/a> about the lifespan of stock photos? This shot is way more than three years old, in fact Patagonia reproduced this ad from a 35mm slide.<\/p>\n

That’s right, a piece of celluloid film that ran through the camera and reacted chemically to the actual light that was present at the scene, before being processed and stuck in a cardboard mount, and then shipped to Ventura, California, where it was personally handled by the editors at Patagonia. There was a sense of original reality to film that you just don’t get with digital anymore.<\/p>\n

That doesn’t meant that I don’t love my digital camera, and in fact, compared a photo from a modern DSLR, this frame of Velvia doesn’t have near the dynamic range of a 14-bit RAW file. Sometimes it’s just fun to look back with a certain fondness and reflect on the way that things once were.<\/p>\n

I believe there’s a term for that. It’s called “History.”<\/p>\n","protected":false},"excerpt":{"rendered":"

Here’s another recent publication from a long time client, Patagonia. This image is currently running in their Spring 2012 Dealer Workbook. I shot the photo a number of years ago during a weekend traverse in Rocky Mountain National Park, Colorado. Remember what I said the other day about in my Getty post about the lifespan […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,121],"tags":[10,48,105,20,89,261,149,30,31],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/danbaileyphoto.com\/blog\/wp-json\/wp\/v2\/posts\/5045"}],"collection":[{"href":"https:\/\/danbaileyphoto.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/danbaileyphoto.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/danbaileyphoto.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/danbaileyphoto.com\/blog\/wp-json\/wp\/v2\/comments?post=5045"}],"version-history":[{"count":0,"href":"https:\/\/danbaileyphoto.com\/blog\/wp-json\/wp\/v2\/posts\/5045\/revisions"}],"wp:attachment":[{"href":"https:\/\/danbaileyphoto.com\/blog\/wp-json\/wp\/v2\/media?parent=5045"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/danbaileyphoto.com\/blog\/wp-json\/wp\/v2\/categories?post=5045"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/danbaileyphoto.com\/blog\/wp-json\/wp\/v2\/tags?post=5045"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}